Saturday, December 9, 2023

Louis Vuitton announces a global partnership with the National Basketball Association (NBA)

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After it was first reported earlier this month that Louis Vuitton was set to announce a partnership with the NBA, the French label has now released more details about the collaboration to WWD. Describing it as a “multiyear partnership,” Louis Vuitton has announced that it will include a capsule of apparel and accessories designed by Virgil Abloh.

Louis Vuitton is set to celebrate the ongoing collaboration at an exclusive event in Paris that will also see the unveiling of the travel case it has produced for the Larry O’Brien Trophy. The announcement comes before the first NBA regular-season game in Paris on January 24, as the Charlotte Hornets take on the Milwaukee Bucks.

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Keep an eye out for more details ahead of the collaboration’s official announcement.

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